I shifted to body washes/shower gels almost a decade ago because of my dehydrated/dry skin which tends to get worse during winters. Mild and moisturizing soaps like the Dove soap didn't do it for me anymore, especially during harsh winters in colder weather countries like the US or Netherlands. This is mostly because soaps in general tend to be more stripping while body washes/shower gels tend to have milder surfactants along with oils, butters, etc. that keep the skin moisturized while cleaning it. So this was an obvious choice for me. That said, not all body washes/shower gels are as moisturizing. There are many gentle ones that I still find to be stripping. On the other hand, there are ones that are way too moisturizing and not cleansing enough. In the last 10 years or so I have tried a lot of body washes/shower gels that didn't quite have what I was looking for but I also found many good ones. Some of them were so good that I have repurchased them many times. My checklist ...
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